Built for HVAC · PLUMBING · ELECTRICAL · ROOFING

More leads in. Every call answered. Every job booked.

Meta, Google, and Local Service Ads built for HVAC, plumbing, electrical, and roofing — plus the AI systems that answer every call, book every lead, and follow up every job. One retainer, one team.

Meta + Google + LSA managed AI call answering 24/7 Auto-booking into your CRM
Home services contractor on the job, placeholder, replace with brand photography
The real problem

Ad spend up. Booked jobs flat.

Most home service owners spend on Google, Meta, and LSAs and still miss 30 to 40% of the calls those ads create. The lead is already with a competitor by the time you call back.

01

Missed calls = wasted ad spend

Up to 40% of calls go unanswered. The customer calls the next name on Google within 90 seconds, paid for by your ad budget.

02

Scheduling chaos

Your dispatcher is juggling texts, voicemails, sticky notes, and a paper calendar. Double-bookings and missed windows cost trust and reviews.

03

Leads go cold in the inbox

Web form leads sit unread for hours. Estimates don't get followed up. Old customers never hear from you until the next time something breaks.

How we automate it

The full system: ads in, jobs booked, reviews compounding.

We build the ad pipeline and the systems behind it so no lead leaks. Wired into your CRM, phone system, and Google calendar.

Ads tuned for service calls

Meta, Google Search, Performance Max, and Local Service Ads. AI-generated creative tested weekly against real booking data, with high-intent keyword targeting tuned to your trade and service area.

Targeting + buying, dialed in

Radius targeting, household income filters, emergency-intent audiences, and retargeting pools. We handle pixel, audiences, budget pacing, and bid strategy across every channel.

Cost-per-job tracking

Every lead tied to the ad that drove it and the job it became. Weekly performance reports show cost per booked job, not just clicks. We optimize what's converting and kill what isn't.

AI call answering, 24/7

AI voice agent picks up every call, qualifies the job, books it on your calendar, and sends you a summary. After hours, weekends, holidays — every lead captured.

Missed-call text-back

If a call drops, the caller gets a text in under 60 seconds: 'Sorry we missed you, can I get you booked?' Most jobs close right there over SMS.

Review engine + reactivation

Auto review request by text 2 hours after job completion. Reactivation campaigns to your existing database for maintenance, seasonal offers, and referrals.

What it looks like in 90 days

More leads. Every call answered. Reviews compounding.

$80-150
cost per booked service call after optimization
Industry benchmark
+40%
calls captured that used to go to voicemail
Industry benchmark
10x
more Google reviews in the first 6 months
Industry benchmark

“We were missing 30+ calls a week and our Google ads weren't converting. Within 60 days the AI answering, missed-call text-back, and a tighter ad strategy were booking us an extra $40k/mo in jobs we didn't even know we had.”

JR
[Client Name]
Owner · [HVAC Company]
* placeholder testimonial, replace before publishing
Questions

Straight answers.

Do I need to change my phone system or CRM?

No. We layer on top of what you already use — ServiceTitan, Housecall Pro, Jobber, RingCentral, whatever. Zero rip-and-replace.

How fast does this get set up?

Most home service accounts are live in 10-14 days. We handle the ad setup, AI voice training, integrations, and number forwarding. You approve the scripts and creative.

Will customers know they're talking to AI?

The AI is warm, natural, and transparent. We tune it to your brand voice. In testing, over 80% of callers book the appointment without asking.

Are you running our ads, or just the automation?

Both. We build and run Meta and Google ads end-to-end, then plug in the AI booking, review, and follow-up systems that protect every dollar of that spend. One team, one retainer, one bill. If you only want one side, we can scope that too.

How much do I need to budget for ad spend?

$3K to $10K per month is typical for local businesses. We start where you are and scale based on what's converting. The $2,500/mo retainer is fixed; ad spend is yours and we never mark it up.

What it costs

$2,500/mo retainer + your ad spend.

Month-to-month. No long contracts. Most clients break even in month 2. We never mark up your ad spend.

Included
Ads end-to-end
Creative, copy, targeting, buying, and weekly optimization across Meta and Google.
Included
AI booking + reviews
Lead capture, AI follow-up, review engine, reactivation flows. Protects every dollar of ad spend.
Included
Reporting + strategy
Weekly performance report, monthly strategy call, single point of contact.

More calls. More booked jobs. More five-star reviews.

30-minute discovery call. We audit your current ads, missed-call flow, and review engine — then show you exactly what to fix first.

No pressure. No long contracts. If it's not a fit, we'll tell you.